On The Edge Fishing Shop
Welcome to our On The Edge Equipment Shop where you can find all On The Edge products that we have in our database.
We have a total of 2 On The Edge Products in the following categories:
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Our Shop Admnistrators hand pick products and these are our On The Edge Hot Picks:
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All Sport Glove
On the water at dawn, the water's calm. You strap on your favorite board, slide off the swim platf ...
$19.99
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Competion
On the water at dawn, the water's calm. You strap on your favorite board, slide off the swim platf ...
$29.99
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THE HISTORY:
Edge Products was started in 1991 when bass fisherman Ron Buhler finally got tired of those messy, ineffective liquid fish attractants. His goal was simple, make a product that would stay on the lure, and would have the smell and taste of real fish. His desire was to transform a lure that smelled and tasted like plastic into a lure that smelled and tasted like real fish. After 14 months of testing, formulating, and re-testing "HOT SAUCE" was invented. Initially Ron only made "HOT SAUCE" for his private use, but soon the secret to this newfound formula was exposed. Fisherman from everywhere began showing up at his door looking for the "HOT SAUCE." The tackle stores began calling and almost unintentionally the business was up and running. After 2 years 2 stores turned into 200 and the scent market would never be the same. "HOT SAUCE GEL" would start a trend of thick gel style attractants that would sweep the fishing industry for the next 10 years.
It wouldn't stop there. Ron saw that the soft plastic lure market left much to be desired. There was very little originality left in the industry. So many companies were virtually making the same lure that it was getting hard to find something new and fresh to fish with. Edge Products, Ron Buhler's now established fishing tackle company, set out to design a line of soft plastics that were highly detailed, yet very fishable, and containing the scent and flavor of the "HOT SAUCE GEL." Edge Products knew that they could do better. Enter the "HYBRIDS BAIT SERIES"(tm) the first of its kind to have a perfect blend of science with nature.
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